The closest any of us at Progress have ever been to a film festival was in the year 2000 when Showcase Cinemas had a Chicken Run fun day in their car park and one of us won a tub of free popcorn in the egg and spoon race. So when Channel 4 came to us with a desire to produce some Film 4 giveaway bags for The Cannes Film Festival, naturally, we were excited to be involved in it, even it if was in some far off, distant way.
These striking bags were produced using 12oz canvas material with shoulder length handles. A dyed red cotton lining was produced for the inside of the bag, matching the handles, also – which were lined up to match the screen-print as part of the very clever design for the number 4 on the outside of the bag. The finishing touch was the custom made woven label to the outer edge, making this bag one that was sure to stand out among the crowds.
